diff --git a/helpers.js b/helpers.js
index 1915c13fb98..265e3318d32 100644
--- a/helpers.js
+++ b/helpers.js
@@ -15,14 +15,13 @@ const { render: renderMd } = mdTransformer
 
 mdTransformer.render = str => renderMd(str, config)
 
-// replacements
-const replacements = str => {
-  return str && str.replace(/<\/?u>/g, '').replace(meta.tallycoinUrl, meta.shoutoutUrl)
-}
+// constants
+const IS_DEV = process.env.NODE_ENV === 'development'
+const HOST = IS_DEV ? 'http://localhost:3000' : 'https://einundzwanzig.space'
 
-const stripHTML = str => {
-  return str && encode(decode(str.replace(/(<([^>]+)>)/ig, '').trim().replace(/\n\s*/g, '\n')), { level: 'xml' })
-}
+// replacements
+const replacements = str => str && str.replace(/<\/?u>/g, '').replace(meta.tallycoinUrl, meta.shoutoutUrl)
+const stripHTML = str => str && encode(decode(str.replace(/(<([^>]+)>)/ig, '').trim().replace(/\n\s*/g, '\n')), { level: 'xml' })
 
 // meetups
 const toMeetupMapInfo = m => {
@@ -69,9 +68,32 @@ const participantsWithAliases = participants => {
 }
 
 const participantToId = p => p.replace(/\(.*?\)/, '').trim().toLowerCase()
+const random = max =>  Math.floor(Math.random() * Math.floor(max))
+const shuffle = arr => { for (let i = arr.length - 1; i > 0; i--) { const j = Math.floor(Math.random() * i); const temp = arr[i]; arr[i] = arr[j]; arr[j] = temp; }; return arr }
+const formatDate = date => (new Date(date)).toISOString().replace(/T.*/, '').split('-').reverse().join('.')
+const linkTarget = url => url.startsWith('http') ? '_blank' : null
+const assetPath = path => {
+  if (path.startsWith('http')) return path
+  let revs
+  try { revs = require('./generated/rev.json') } catch (error) { }
+  return `${(revs && revs[path]) || path}`
+}
+const assetUrl = (path, protocol = 'https') => {
+  if (IS_DEV && !path.startsWith('http')) protocol = 'http'
+  const base = path.startsWith('http') ? '' : HOST
+  let url = `${base}${assetPath(path)}`
+  if (!url.startsWith(`${protocol}:`)) url = url.replace(/^.*:/, `${protocol}:`)
+  return url
+}
 
 module.exports = {
   markdown: mdTransformer.render,
+  random,
+  shuffle,
+  assetUrl,
+  assetPath,
+  formatDate,
+  linkTarget,
   replacements,
   slugify,
   stripHTML,
diff --git a/pug.config.js b/pug.config.js
index 18c5755bd86..5c1dccc5c81 100644
--- a/pug.config.js
+++ b/pug.config.js
@@ -1,33 +1,7 @@
 // initialize markdown rendering
 const helpers = require('./helpers')
 
-const IS_DEV = process.env.NODE_ENV === 'development'
-const HOST = IS_DEV ? 'http://localhost:3000' : 'https://einundzwanzig.space'
-const random = max =>  Math.floor(Math.random() * Math.floor(max))
-const shuffle = arr => { for (let i = arr.length - 1; i > 0; i--) { const j = Math.floor(Math.random() * i); const temp = arr[i]; arr[i] = arr[j]; arr[j] = temp; }; return arr }
-const formatDate = date => (new Date(date)).toISOString().replace(/T.*/, '').split('-').reverse().join('.')
-const linkTarget = url => url.startsWith('http') ? '_blank' : null
-const assetPath = path => {
-  if (path.startsWith('http')) return path
-  let revs
-  try { revs = require('./generated/rev.json') } catch (error) { }
-  return `${(revs && revs[path]) || path}`
-}
-const assetUrl = (path, protocol = 'https') => {
-  if (IS_DEV && !path.startsWith('http')) protocol = 'http'
-  const base = path.startsWith('http') ? '' : HOST
-  let url = `${base}${assetPath(path)}`
-  if (!url.startsWith(`${protocol}:`)) url = url.replace(/^.*:/, `${protocol}:`)
-  return url
-}
-
 module.exports = {
   basedir: './src/includes',
-  random,
-  shuffle,
-  assetUrl,
-  assetPath,
-  formatDate,
-  linkTarget,
   ...helpers
 }
diff --git a/tasks/fetch_feed.js b/tasks/fetch_feed.js
index 4a8068f1e98..830e79e39ab 100644
--- a/tasks/fetch_feed.js
+++ b/tasks/fetch_feed.js
@@ -1,6 +1,6 @@
 const { writeFileSync } = require('fs')
 const { join, resolve } = require('path')
-const { replacements, slugify, stripHTML, participantsWithAliases, participantToId } = require('../helpers')
+const { replacements, slugify, stripHTML, participantsWithAliases, participantToId, assetUrl } = require('../helpers')
 const { masterFeedUrl, publicFeedUrl, nodeId } = require('../content/meta.json')
 const participantsRaw = require('../content/participants.json')
 const request = require('sync-request')
@@ -208,11 +208,13 @@ const parseEpisode = e => {
       updated['podcast:person'] = []
 
       people.forEach(p => {
-        let href = p.url
-        if (!href && p.nostr) href = `https://primal.net/p/${p.nostr}`
-        if (!href && p.twitter) href = `https://twitter.com/${p.twitter}`
+        const __attr = {}
+        if (p.image) __attr.img = assetUrl(p.image)
+        if (p.url) __attr.href = p.url
+        else if (p.nostr) __attr.href = `https://njump.me/${p.nostr}`
+        else if (p.twitter) __attr.href = `https://x.com/${p.twitter}`
         updated['podcast:person'].push({
-          __attr: { href },
+          __attr,
           '#text': p.name
         })
       })